Grow A Salon

Grow A Salon is a Perth-based marketing agency, founded in 2018, that works specifically with hair salons, medspas, day spas, clinics and beauty businesses, with clients across Australia, the US, UK, Canada and New Zealand. It operates as part of the Business Warriors group and positions itself as a specialist rather than generalist agency, focusing exclusively on the sales and marketing needs of the hair and beauty sector. The team is small, in the 1-10 range, and describes a long-term, partnership-style approach with clients rather than one-off projects. Services cover search engine optimisation, pay-per-click advertising, social media marketing, email marketing, web development, marketing strategy and fractional CMO services. The agency describes monitoring and continually adjusting ad and SEO campaigns to keep them oriented toward revenue outcomes rather than vanity metrics, and it references a proprietary approach called Battle Plan Marketing (paired with a Battle Plan Sales method) developed by founder Jarrod Harman for structuring growth strategy. Work is framed around simplifying marketing, sales processes and business systems for salon and clinic owners, with an emphasis on data tracking, regular reporting and close communication with clients to shape strategy jointly. The agency also offers a free marketing plan and a growth session as an initial step for prospective clients before any engagement begins.