Hooray Agency

Based in Irvine, California, Hooray Agency works with clients across the luxury hospitality sector, citing Salamander Collection, a group of upscale properties in various global destinations, as a featured case study. The agency describes itself as a digital marketing partner combining human input with technology, and operates with reach described as worldwide despite a small team of one to ten people. Its stated approach centers on connecting customers to brands through experience-driven marketing rather than purely logical messaging, framing decision-making as an emotional process rooted in audience insight. The agency's declared service lines include search engine optimization, advertising, branding, content marketing, and social media marketing, organized on its site under broader categories of media, technology, and creative work. It also references proprietary offerings named Catalyst, Momentum, and AiQ, alongside a tool for measuring AI search visibility against competitors. This suggests a practice that pairs traditional creative and media services with technology-oriented products aimed at tracking brand performance, including within AI-driven search contexts. The combination of media planning, creative production, and technology tools points to a full-service structure intended to support brands, particularly in hospitality, from strategy through execution. Contact is handled directly through the agency's Irvine office and digital channels, with no additional service specifics or methodologies detailed beyond these categories.