
Based in Wrocław, Poland, ICODA is a small team (1-10 people) founded in 2017 that concentrates on marketing for crypto, blockchain, Web3 and iGaming projects. Rather than serving general businesses, its client base sits within niche verticals such as DeFi, GameFi, AI wallets, exchanges, token sales and online casinos, reflecting the compliance and audience challenges specific to these industries. The agency positions itself as working with crypto ventures worldwide that need to reach investors, traders and community members in a regulated and often ad-restricted environment. The service list covers crypto and blockchain SEO, AI SEO for platforms like ChatGPT, Gemini and Perplexity, public relations, social media marketing, content marketing, pay-per-click advertising, marketing strategy and web design. Described methods include placing press releases, founder interviews and bylined content in crypto media outlets such as Cointelegraph, CoinDesk and Decrypt; managing X, Telegram and Discord communities through daily content, KOL collaborations, AMAs and moderation; pursuing SEO keywords aimed at buyers rather than vanity rankings through technical fixes, content and link-building; and running paid campaigns across Google, X, Meta and crypto-native ad networks like Coinzilla and Bitmedia while handling platform approvals and creative testing. Additional offerings include DeFi promotion, iGaming and casino marketing (including casino SEO, PPC, PR and design), online reputation management, and go-to-market strategy support for token sales and blockchain launches.
Team Size
1-10
Founded in
2017
Languages
Arabic, Chinese, English, French, German, Italian, Japanese, Korean, Portuguese, Russian, Spanish
Monthly Minimum Budget
$10,000+
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