Inbound.bg

Based in Bulgaria, Inbound.bg describes itself as a digital marketing studio rather than a traditional agency, working with small and medium-sized businesses that want to reach potential customers searching for their products or services online. Founded in 2021 and operating with a small team, the studio positions itself for local and national Bulgarian businesses, including those without large budgets or in-house technical resources, particularly through its Google My Business and Local SEO offerings aimed at helping smaller companies compete with larger ones at a local level. The service range covers SEO, including site and Google listing audits, keyword research and analysis, and Local SEO/Google My Business optimization. Paid channels are handled through PPC and display advertising, alongside media planning. Content-related work includes copywriting and content marketing, and the studio also offers consulting and training sessions on these topics. Additional services listed include website design and development and logo creation. The stated working method emphasizes individual strategies built around each client's specific requirements, target group, and business goals rather than standardized packages, with attention framed around return on investment rather than rankings alone — the site notes that top search positions for competitive keywords do not automatically translate into sales. The studio also states it declines projects where it judges it cannot offer full-quality results, and describes its practices as compliant with search engine guidelines, avoiding techniques that could risk penalties.