Initiate

Based in Wexford, this small studio has worked with Irish businesses since 2019, taking on branding, web and marketing projects for organisations such as accountants, haulage firms, theatres and food companies. The team is kept deliberately small, with the people who meet clients also carrying out the work directly, rather than routing projects through account managers or outsourced vendors. Alongside project-based work, the studio offers a monthly subscription model where clients pick a set number of hours per month (minimum five) to spend across design, marketing, web or automation work, with no annual contract and the ability to cancel at any time. Services are organised into four areas: design and branding (logo design, brand strategy, visual identity, print and digital assets, brand toolkits); marketing and SEO (technical SEO, Google and Meta Ads, content and copy, email marketing, CRO and analytics); web development (WordPress and Bricks builds, WooCommerce stores, landing pages, performance and hosting, accessibility); and digitalisation and automation (Zapier and Make integrations, AI agents and GPTs, CRM setup, internal tools). Work is typically scoped with a fixed-price proposal delivered within 24 hours of an initial call. Client examples referenced include a rebrand and website work with organic lead generation without paid ad spend, and a multi-brand rebrand paired with a custom partner portal build.