Innovatoria

Based in Sofia, Bulgaria, at Hristo Smirnenski Boulevard, Innovatoria is a small digital marketing and advertising agency operating since 2006, with a team of between one and ten people. It serves businesses seeking website development, online shop setup, and ongoing digital marketing support, working with clients such as business clubs, craft and fashion online shops, therapy practices, and law firms, as reflected in its portfolio. The agency positions itself as a full-service provider covering web design, SEO, PPC, and social media, and is noted as part of the European Digital Skills and Jobs Coalition. The service range includes on-page and off-page SEO through content generation, metadata configuration, Google tools integration, and code improvements, alongside web content management aimed at producing contextual copy for long-term search visibility. Growth hacking marketing is offered as a distinct service combining workshops with strategy implementation focused on product-market growth. Web and graphic design covers corporate websites, banner design, and whitepaper and infographic production, while e-commerce work involves customizing CMS platforms and integrating payment and delivery services. PPC advertising is handled through platforms such as Google AdWords and Facebook, and social media marketing spans organic growth, paid advertising, and customer care interactions. The agency also offers web-based software development for business processes and digital marketing outsourcing, allowing clients to hand off social media management, website support, content, and online shop administration rather than hiring an in-house specialist.