InterUP

Based in São Paulo, Brazil, this agency worked for years under the name InterUP before repositioning itself as Projeto 8, a strategy and growth partner for digital businesses and creators operating in the Creator Economy. The team, sized between one and ten people, works with companies seeking to move away from one-off campaigns and standardized service packages toward a longer-term, data-informed growth plan. Rather than offering a fixed service catalog, the agency structures engagements as tailored acceleration plans built around four areas of work described on its site. The first area, Digital Ecosystems, covers conversion funnel design, marketing automation, digital product ladders and customer retention systems aimed at generating predictable recurring revenue instead of sales spikes tied to single launches. The second, Traction and Authority, focuses on data-driven content strategy, audience-to-customer conversion and community building to establish longer-lasting authority rather than short-lived growth tactics. The third, Operations Intelligence, applies data and AI practices such as predictive analytics, real-time dashboards and AI-assisted optimization to support budget decisions and identify opportunities. The fourth, Strategic Management, involves acting as an outsourced strategic lead for client teams, covering process implementation, OKR tracking and oversight of execution. Additional declared capabilities include SEO, content marketing, e-commerce development, pay-per-click advertising, social media marketing and video production, positioned as components supporting these four pillars rather than standalone deliverables.