Jenruhman

Jen Ruhman operates a one-person SEO and web design practice based in Santee, California, serving small and local businesses throughout the San Diego area, including La Jolla, North Park, Encinitas, Del Mar, and Carlsbad. Clients work directly with Ruhman rather than through account managers or outsourced staff, and the practice describes over 20 years of experience in SEO. The focus is on local businesses seeking improved visibility in Google, Google Maps, and increasingly in AI-driven search tools such as ChatGPT, Google AI Overviews, Gemini, Perplexity, and Microsoft Copilot. Services described include local SEO, Google Business Profile optimization, on-page SEO and content optimization, technical SEO and site structure improvements, SEO content strategy and authority building, and AI SEO aimed at visibility in AI search results. Platform-specific SEO is offered for WordPress, Squarespace, Shopify, and Wix sites. The stated process begins with an audit to identify barriers to performance, followed by keyword research targeting high-intent search terms, on-page optimization, content and local SEO development, and ongoing authority building, with performance tracked and strategies adjusted over time. A defined first-90-days structure is outlined, moving from an initial SEO audit and keyword research in weeks one and two, through on-page SEO in weeks three and four, content and local SEO work in month two, and authority building in month three. The stated emphasis throughout is on generating qualified leads rather than traffic or rankings alone.