Juppl

Based in Black Mountain, North Carolina, Juppl positions itself as a fractional CTO and conversion architecture firm rather than a conventional web or marketing agency. Its stated focus is on healthcare providers and B2B companies, particularly organizations whose websites function as revenue-generating systems — booking flows, lead forms, and patient or client intake paths where technical shortcomings translate directly into lost business. The firm frames its work around identifying "revenue leaks" caused by infrastructure problems rather than aesthetic ones, and cites a Core Web Vitals benchmark (sub-1.2s LCP) as part of its diagnostic standard. The firm's declared service list spans SEO, application management and support, custom software development, e-commerce development, low/no-code development, and web design, but the described methodology centers on a three-tier protocol: revenue leak audits, Core Web Vitals optimization, HIPAA-compliant infrastructure work, and AI/ML integration. Engagements reportedly begin with a diagnostic phase that quantifies load failures, mobile friction, weak trust signals, and broken lead paths before any redesign work starts, followed by execution that treats performance engineering, interface work, and conversion architecture as a single integrated system rather than separate deliverables. A described case involving a multi-location healthcare organization illustrates this approach, with page load time, registration drop-off, and monthly booking volume cited as the metrics tracked before and after the infrastructure fix. The company also offers a free site audit as an entry point for prospective clients.