Kaizen Five

Based in Stevenage, Kaizen Five works with UK service businesses such as landscapers, roofers, plumbers, driveway cleaners and electricians, focusing on trades that rely on a steady flow of local enquiries. The agency positions itself as a lead generation partner for small, service-based companies looking either for immediate work or a longer-term growth setup, and operates with a small team supporting clients across the country. The agency's work is structured around a two-phase system. Phase 1 centres on high-converting Facebook and Google Ads designed to generate fast, exclusive leads, with lead tracking, instant notifications and automated follow-ups managed through the GoHighLevel CRM platform. Phase 2 addresses longer-term growth, involving the design and build of custom, SEO-optimised websites intended to convert existing traffic into enquiries, paired with local SEO work aimed at generating organic leads without ongoing ad spend. Clients can take either phase individually or combine both into a single system that includes ad management, website development, SEO, and automated handling of follow-ups, reviews and enquiries. The overall approach is presented as a plug-and-play setup, with an initial consultation call used to assess a business's needs before implementation.