Lantern Digital Marketing

Based on the south side of Indianapolis, Lantern Digital Marketing is a small team (1-10 people) working with small- to medium-sized businesses across the United States. Its client base spans industries such as B2B/SaaS, restaurants, weddings and receptions, home services, e-commerce, automotive, contracting, consumer goods, and industrial sectors, with an openness to taking on businesses outside these categories. The agency positions itself against larger firms whose scaled approaches, it argues, don't suit smaller companies' budgets and needs, and states it has operated for more than eight years, with over 15 years of combined digital experience among its staff. The core offering centers on paid search, specifically Google Ads and Bing Ads management, alongside social media advertising on LinkedIn, Meta, and Instagram. Services cover campaign setup, audience targeting, ad creation, and ongoing daily optimization, with campaigns managed in-house rather than outsourced. Declared capabilities also include SEO, e-commerce development, and general digital marketing support. The agency emphasizes tailoring each paid search strategy to the individual client after a consultation to understand business goals, rather than applying standardized packages. It also offers a free Google Ads audit and free initial consultations, and produces monthly Google Ads-focused content on its YouTube channel. Pricing is framed around results and client relationships rather than flat monthly management fees.