Laura Paradis

Working from Spain, this practice is built around local businesses, tourism boards and early-stage startups looking to build a digital presence rather than large corporate accounts. The site is run under the name Laura Paradis, with a small team of one to ten people, and content is organised around three main tracks: Comercio Local for shops and independent retailers, DestinoGlobal for tourism destinations and municipal tourism offices, and a program called AurumLab aimed at startups preparing a market launch. Case examples referenced on the site include a florist, a town hall tourism department, and a technology startup, indicating the agency works across retail, public-sector tourism promotion, and entrepreneurship. Declared services span Search Engine Optimization, Branding, Content Marketing, Digital Strategy, Email Marketing, Pay Per Click, Social Media Marketing and UX/UI Design, suggesting engagements can cover both the strategic and creative sides of a digital presence, from positioning and website design to ongoing content and paid campaigns. The methodology described favours structured programs tied to a business stage: local commerce work focuses on connecting shops with nearby customers through channels such as Instagram and dedicated websites, tourism work centers on off-season promotion and communicating a destination's attractions, and startup work involves structuring a market launch strategy around lead generation and conversion. The agency also publishes articles and a podcast on digital marketing, local commerce and technology adoption topics.