Lifting Group

With offices in Madrid, Barcelona, Valencia and Mexico, Lifting Group operates as a consultancy and marketing agency working with brands across Spanish- and Latin American-speaking markets. Rather than offering standardized packages, the agency structures its work around three growth areas: business growth (customer acquisition, expansion and new market development), visibility and positioning (across digital and retail channels), and loyalty and engagement (turning customers into long-term brand advocates). It positions itself as an extension of its clients' internal teams, engaging from strategy definition through execution. Service-wise, Lifting Group covers strategic consultancy, digital consultancy, internationalization and expansion, data and analytics auditing, marketplace consultancy, and UX design, alongside marketing outsourcing models described as digital, omnichannel, global or "implant" (embedded) arrangements. Its channel approach distinguishes between owned digital media (websites, e-commerce, apps, SaaS, social media), acquired digital media (marketplaces, paid campaigns, user-generated content, PR and collaborations, online reputation and community management), and omnichannel integration linking these digital channels with physical touchpoints such as retail, B2B distribution and services expansion. Declared service lines include SEO, branding, e-commerce development, email marketing and social media marketing. Clients can engage through three collaboration formats: consultancy, outsourcing, or project-based work, with the agency also referencing case studies and corporate publications documenting its work across these areas.