LinkCrafters

Based in Manchester, this small team focuses specifically on link building rather than broad SEO, working with agencies and brands looking to strengthen search rankings and visibility in AI-generated answers. The agency positions itself as a specialist provider that other agencies can resell through a white label arrangement, and it works without locking clients into contracts, allowing orders to be placed on an as-needed basis. Its client base spans various niches, with case studies referencing e-commerce platforms, wellness content, and outreach tools among the sites it has worked to grow. The service is built around a four-step process: an initial strategy phase covering target-page analysis, competitor review and anchor text assessment; manual outreach to niche-relevant websites (the agency states it avoids bulk-sending software, guest post farms and PBNs); relationship-building with site decision-makers to secure contextually relevant, authoritative backlinks; and a delivery stage where clients can view live links in a dashboard, including linking URL, target URL, anchor text, domain rating and domain traffic. Clients access a workspace where team members can be added to place, track and manage orders, with one-click repeat ordering available. Support is provided through a built-in chat system, and the agency offers a money-back guarantee across its plans.