LVT Marketing

A small team based in Colombia, LVT Marketing focuses on growth marketing for B2B tech startups, with a stated aim of strengthening brand equity, increasing sales, and helping clients secure funding. The agency also names venture capital firms as a client type, positioning its work as helping investors grow their portfolios by increasing the visibility and influence of the startups they back. Team size is small, in the 1-10 range, and services span search engine optimization, branding, content marketing, email marketing, graphic design, pay-per-click, sales outsourcing, and social media marketing. The agency describes its process in three stages: Plan, Position, and Pivot. Planning involves clarifying a client's core motivations and objections through a "top-down" approach and mapping the causality behind a campaign before conducting research to personalize messaging for a specific audience. Positioning covers asset creation once the target audience, channels, timing, and messaging approach are defined, including configuring analytics tools, designing graphics, building pages, and writing copy, with an emphasis on targeting specific prospects rather than broad outreach. Pivoting refers to using campaign data — sources of interest, engagement by asset, campaign frequency and duration, and ROI — to adjust direction. Named solution areas include strategic marketing consulting, brand development, lead generation and acquisition, sales enablement, insights and data management, sales and marketing automation, campaign planning and implementation, and content marketing, alongside two named programs, Portfolio Accelerator and Startup Amplifier.