Lykins SEO Consulting

Based in Columbus, Ohio, this small SEO consultancy works with businesses looking for direction on improving their organic search presence, while also serving clients beyond the local area. The team, run by Michael, has worked with a range of website owners, including web development agencies, marketing agencies, and individuals launching their own sites, offering guidance to those who are new to SEO or building out client projects of their own. The agency's work is organized into three service areas: SEO Assessment, SEO Consulting, and SEO Implementation. The assessment provides a report on current SEO opportunities for a website along with a follow-up call to discuss findings. Consulting sessions give clients specific action items intended to improve a site's ranking potential and organic traffic. For businesses that lack the time to make changes themselves, the implementation service involves applying SEO best practices directly to the site. Across all three services, keyword usage is a recurring focus, with work on assessing existing keyword placement, identifying new keyword opportunities, and reviewing competitor strategies. Engagement typically begins with a free introductory call to discuss a prospective client's website and business goals before selecting an appropriate service.