Marketing Médico

Based in Spain, this agency specializes in marketing exclusively for the healthcare and aesthetics sector, working with medical practices, clinics and centers across a wide range of specialties, including dental, plastic surgery, physiotherapy, neurosurgery, psychology, dermatology, neurology, podiatry, ophthalmology, otolaryngology, traumatology and gynecology. It positions itself around understanding the specific dynamics of attracting patients, applying methodologies developed and refined over more than 20 years of working in this sector. The team size is small, consistent with a specialized boutique operation rather than a generalist marketing firm. Services cover medical website design (including responsive builds optimized for SEO), SEO for doctors and clinics (initial SEO audits, local positioning, keyword ranking, technical SEO optimization), and SEM management through Google Ads, covering keyword research, campaign setup and conversion optimization. Social media work includes profile management, paid social campaigns, creative design, content writing and hashtag strategy. Content marketing involves writing original, SEO-optimized text for websites and medical blogs, including image selection and publishing. The agency also designs logos and full corporate identity packages, extending to flyers, stationery and signage. Additional listed offerings include email marketing, web analytics, strategy consultancy, a "medical funnel" approach, online appointment booking systems, and web audits, all framed around helping medical and aesthetic professionals be found and contacted by prospective patients.