Medico Digital

Based on Grays Inn Road in central London, Medico Digital works specifically within healthcare marketing, connecting health brands with patients and information seekers online. Founded in 2015 and operating with a small team, the agency's client base spans medical device manufacturers, pharmaceutical companies, NHS trusts, private hospital groups and international health science businesses, including organisations such as Bayer, Circle Health Group, The London Clinic, Merit Medical, Nestlé Health Science and iRhythm. Its work covers both smaller innovative healthcare startups and larger multinational enterprises, with an emphasis on operating within regulated and compliance-sensitive markets. Services described include search marketing, medical content writing, website design and branding, applied specifically to healthcare contexts such as medical device launches, OTC product visibility and NHS staff training platforms. The agency describes handling MLR (medical, legal, regulatory) review processes for medical device content, developing compliant content strategies for OTC and pharmaceutical products, and restoring organic search visibility following Google algorithm changes. Case material also references AI-supported paid media management aimed at reducing Google Ads disapprovals and cost-per-acquisition in regulated advertising environments, alongside multi-channel campaign launches for products such as infection control solutions and cardiac monitoring devices. Work extends to international content strategy for portfolios spanning multiple markets, and digital patient acquisition initiatives for hospital and clinic brands, combining SEO, content development and web design within the constraints of healthcare advertising regulation.