medivendis Agentur

Based in Kirchheim bei München, medivendis Agentur focuses on medical practices — physicians, specialists and clinics across fields such as general medicine, internal medicine, pediatrics, gynecology, dermatology, orthopedics and cardiology. Rather than serving a broad commercial market, the small team (1-10 people) works exclusively with healthcare providers who need websites that meet the specific legal and regulatory requirements applying to medical marketing and patient data in Germany. The agency's core offering is a compliance-driven approach to practice websites, built around a free audit that checks a site against 20 compliance modules, covering areas such as GDPR (including Article 9 health-data provisions), the Heilmittelwerbegesetz (advertising law for medical services, including rules on before/after images and mandatory disclaimers), accessibility requirements under the BFSG, IGeL pricing transparency, and protections for minors' data in pediatric contexts. The audit produces a compliance score from 0 to 100 and a findings list sorted by risk. Work then proceeds through stages described as scanning, optimizing, validating, publishing and monitoring, with a "SmartSeal" automatically issued once a site scores 80 or above within the agency's own CMS² platform, and a "NormTracker" flagging regulatory changes that trigger follow-up audits. Alongside web design and development, the agency lists SEO, email marketing and social media marketing among its services, and publishes explanatory content on compliance topics through channels it calls InSights, InFocus and InGuide.