More Value

Based in Rome, More Value works as a performance marketing agency built around a proprietary framework called MACH-3, aimed at companies seeking to grow client acquisition while building digital assets that retain value over time. The agency positions itself as focused on the digital ownership of businesses rather than short-term lead generation, and describes its target clients as B2B companies, professional services firms, and growing businesses looking to increase the value of their digital infrastructure. Team size is small, in the 1-10 range. The service offering centers on the MACH-3 method, structured around three pillars: performance marketing tools for client acquisition, proprietary digital assets that build a growth system, and a valuation model for measuring digital infrastructure. Concrete tools listed include Google Ads performance management, Google Local Services Ads, Google Brand Lift, Meta Ads performance, social media management, brand identity work, reputation growth, local visibility (including Wi-Fi-based tools), and marketing automation, alongside emerging offerings around AI agents. Declared core services are search engine optimization, social media marketing, conversion optimization, and pay-per-click advertising. The stated aim is to combine customer acquisition with the construction of proprietary digital assets, so that marketing activity contributes to a measurable, cumulative "digital patrimony" for the client company rather than depending solely on ongoing paid campaigns.