Multichain Media

Based in Miami Gardens, Florida, this small agency focuses exclusively on the DeFi and Web3 sector rather than serving general clients. Its work centers on decentralized finance protocols and crypto projects, aiming to translate technical blockchain concepts—such as concentrated liquidity, oracle architectures, and crypto-collateralized stablecoins—into content that is accessible to broader audiences. Given its team size of 1-10, the agency operates as a compact, specialist outfit rather than a full-service marketing firm, with founder Lachlan handling client-facing work directly. The service offering covers content creation, SEO optimization, marketing strategy, and PR distribution, positioned as an end-to-end marketing solution for DeFi protocols. Content work includes explainer pieces and technical breakdowns of blockchain networks and mechanisms, as evidenced by portfolio pieces covering topics like blockchain bridges, automated market makers, and network technology reviews for projects such as Finoa, Ripple, and Synapse. The agency describes staying close to the DeFi community through event attendance and networking, using this to inform content on emerging trends and industry developments. Its stated approach combines business and technical understanding to reduce the complexity that it identifies as a barrier to adoption within decentralized finance, producing materials intended to be clear and concise for readers who may not have a technical background in the space.