Naqeebz

Based in Lahore, Pakistan, Naqeebz works with federal and provincial ministries, multilateral institutions, and commercial partners on mandates that require coordinated strategy and delivery. The agency positions itself around high-stakes, high-visibility engagements — the kind of work commissioned by government bodies and large institutions rather than routine campaign management. Its team size falls in the 11-50 range, and its client base spans public-sector mandates, academic and commercial partners. The agency's declared services include search engine optimization, marketing strategy, public relations, and digital strategy, delivered alongside a broader set of capabilities organized into distinct practice areas: strategic convenings, summits, launch events and expos; brand, marketing and creative; landmark publications and research; narrative development, strategic films and edtech content; and digital transformation and AI. According to the agency's own description, most engagements draw on three or more of these capabilities at once rather than treating them as separate services. This suggests a way of working built around combining planning, creative production, research output, and digital or AI-driven systems within a single mandate, rather than offering SEO or PR as standalone, isolated services. Each capability area is described as having its own dedicated focus, indicating a structured internal division between convening/events work, creative and brand output, publications, film and content narrative, and digital/AI systems delivery.