Omarosa Agency

Based in Bucharest and established in 2024, Omarosa Agency works with e-commerce and other digital businesses looking to run paid media, lead generation and web presence through a combined human-and-AI workflow. The team is small, structured around specialists who supervise campaigns rather than run every task manually, and it positions itself around a proprietary technology stack rather than a large account roster. Alongside its core paid media work, the agency also lists search engine optimization, ecommerce marketing and web design among its services. Its offering is organized into five areas: Performance Media (search and social buying on Google, Meta and TikTok using first-party signals), Programmatic (display, video, native and CTV bought through DSPs such as DV360 and The Trade Desk on the open web), Lead Engine (end-to-end lead funnels covering landing pages, server-side validated forms, lead scoring and CRM syncing), Data & Tracking (server-side tracking via Conversions API, call and form tracking, and privacy-oriented conversion imports back into ad platforms), and AI Operations, aimed at e-commerce clients, which enriches product feeds, labels products and runs automated A/B testing and anomaly detection. In-house products supporting this last area include Enriched Catalog, which prepares product imagery and feed data for Google Shopping and Meta Advantage+, and Feed Management, which connects platforms such as Shopify, Magento, BigCommerce, Lightspeed, Shopware and WooCommerce into a single synchronized feed dashboard. Described account management involves daily automated checks with senior staff approving or rejecting AI-generated recommendations before changes go live.