OmniBrand

Based in Wellington, New Zealand, OmniBrand is a small design studio led by Tara Slade, working with founders, authors, and independent writers who need a brand identity built around their vision. The studio has worked with clients across different time zones, including Substack writers building publications and founders launching new businesses, and describes a track record of more than 100 brand launches since starting in 2011. The studio's core offering is a Corporate Brand Design package, which begins with a strategy session and moves through multiple rounds of design and revision over six to eight weeks, concluding with a brand book. For writers setting up on Substack, a dedicated Substack Publication Design package compresses this process into a 14-day turnaround, covering logo and colour scheme design along with launch support such as screenshots, email guidance, and video walkthroughs for setup. A third package, Complete Brand & Website, combines corporate branding with website design, hosting, and maintenance over a 90-day timeline, aimed at people starting a new business who need both identity and an online presence delivered together. Work is carried out on a one-to-one basis with the designer, with each package structured around an initial discovery or strategy session followed by iterative revisions before final delivery.