Online Projects

Based in Manly and serving businesses across Sydney and beyond, Online Projects is a small digital marketing team working with clients across industries such as wellness, ecommerce, and professional services. The agency positions itself as a collaborative partner rather than a transactional supplier, working month-to-month without lock-in contracts and aiming to act as an extension of a client's own team through direct communication and shared strategy. The service range covers website design and development, SEO, paid social ads, Google Ads, content creation, branding, social media management, and CRM setup and lead nurturing. SEO work is described as avoiding keyword stuffing in favour of consistent strategy, with examples including top rankings for terms such as "Ice Bath Sydney" and "Traditional Sauna Sydney." The agency also offers AEO (AI-response optimisation), aimed at getting businesses recommended by tools like ChatGPT, Perplexity, and Google Gemini as AI-driven search grows. Website builds focus on load speed, intuitive flow, and conversion rather than visual design alone. Content services include photo and video production, while paid advertising spans Google Ads and Meta, Social, LinkedIn, and TikTok campaigns. CRM work involves designing and managing systems intended to speed up follow-up and close rates. Case studies cited include a 962% ROI month from a Google Ads campaign, a 486% increase in qualified leads alongside an 82% drop in cost-per-lead, and doubled organic revenue paired with a top Google ranking for an ecommerce keyword.