ONMA

Based in Hannover, this agency has operated since 2011, working with businesses ranging from local specialists, such as real estate agents, to larger mid-market and industry clients, as well as SaaS founders. Its case studies reference projects across property, industry, and Google Ads management, suggesting a client base that spans local service providers to companies running multi-location or e-commerce-style operations. The team is organised into distinct specialisms, including SEO, web development, performance ads, IT architecture, automation, content, design/CRO, and strategy consulting, rather than working as generalists. Services centre on search engine optimisation, content marketing, conversion optimisation, mobile and app marketing, and social media marketing, delivered through a five-step process: analysis of existing visibility, conversion and positioning; selection of the two or three levers judged to have the greatest impact; building the underlying architecture, from SEO structure to conversion funnels; implementation with KPI tracking attached to each measure; and ongoing optimisation based on performance data. Referenced work includes building an SEO architecture with a lead funnel across multiple locations combined with automated bid management, and integrating SEO with Google Ads into a single performance system for a client competing across several city markets. The stated approach favours structured, system-based marketing over one-off campaigns, with measures tied together into a broader growth architecture and reviewed against tracked KPIs rather than adjusted on an ad hoc basis.