Orange Carrot

Based in West Palm Beach, Florida, Orange Carrot Media is a small team (1-10 people) that specializes exclusively in healthcare growth marketing. It works with doctors, clinics, group practices, hospitals and multi-location networks, as well as supplement and wellness brands, medical device and health-tech companies, and agencies looking for a specialized healthcare performance partner. Specialties served include cardiology, dentistry, med spa, mental health, orthopedics, plastic surgery and podiatry, among other medical practices. The agency was originally founded in 2019 as a boutique media buying business under a different name before rebranding and shifting focus toward healthcare clients in 2020. The agency's declared services include SEO, PPC, digital strategy and social media marketing, delivered through a three-step process: understanding the practice's vision and goals, defining positioning and strategic foundations, and selecting the right online and offline channels while measuring results. Its stated work covers growth strategy and market positioning, patient acquisition campaigns across Google, Meta, YouTube and search engines, and website, CRM and tracking audits intended to give clients ownership of their digital infrastructure. It also describes a compliance-aware approach, building campaigns and patient journeys in line with HIPAA requirements and local regulations. The agency frames its approach as integrated marketing rather than disconnected activities, aiming to combine positioning, infrastructure and channel execution into a single coordinated system for patient acquisition and practice growth.