patientMoon

Based in Boston, Massachusetts, patientMoon works with a specific segment of the wellness and fitness world: personal training, yoga, Pilates and boutique fitness studios, acupuncture and TCM practices, massage therapists and bodyworkers, and solo practitioners such as personal trainers, yoga teachers, herbalists, Ayurvedic and holistic wellness practitioners, energy workers, integrated mental health professionals, nutritionists, and meditation teachers. The team, in place since 2004, is small, with between one and ten members, and positions its approach around working directly alongside clients in live sessions rather than delivering services from behind the scenes. Engagements typically begin with an Initial Business Strategy & Marketing Session used to define first steps. Services cover website design and maintenance, MINDBODY website integration, and virtual course setup, alongside search engine optimization built around content marketing, article and blog development, and audience-specific landing pages. Advertising work spans Google, Facebook and Instagram, including retargeting, pixel tracking, and performance analytics and optimization. Social media marketing is offered across Facebook, Instagram, LinkedIn and TikTok, covering both organic and paid activity. On the business side, patientMoon works on pricing strategy, product laddering and sales funnel building, and provides email marketing services including automation, lead magnets, newsletter content and design, and list building and hygiene. Additional listed services include corporate photography, graphic design, logo design, and general advertising support, with content writing and conversion optimization applied across websites and marketing materials.