Performance Labs

Warsaw-based Performance Labs works with businesses across B2B and B2C sectors, ranging from large brands to startups and medium-sized companies looking to expand their online presence and gain a competitive edge. The team, structured around a small group of specialists, positions its work around measurable results and treats client budgets as investments expected to generate a return. Its client portfolio spans hospitality, retail, e-commerce, automotive, pharmaceuticals, and financial services, among other sectors. The agency's service range covers marketing audits, where it evaluates the effectiveness of a client's online activities across website, UX, content, social media, advertising, and SEO, followed by concrete recommendations. It builds marketing strategies and media plans based on data analysis, and offers SEO services including technical audits, website optimization, and content expansion. Performance marketing work is geared toward specific outcomes such as site visits, leads, or online purchases. Content marketing is tailored in form to the campaign objective, while web analytics services use dedicated tools to identify strengths and weaknesses in a client's digital activity. Additional offerings include website and graphic design—covering corporate sites, product pages, landing pages, and online stores, built to be responsive and SEO-optimized—as well as e-commerce work focused on optimizing the sales funnel to increase revenue. Its stated working process follows three stages: analysis, action, and results.