Pixel Factory

Small businesses in the Edmonton area make up the core client base for this web design and development team, which also takes on custom software and e-commerce projects. The company positions its work around lead generation, aiming to build sites that can be found in search results, connect with visitors, and prompt them toward a specific action such as a purchase or inquiry. Past clients mentioned on the site include an accounting practice, an energy company jointly owned with Horse Lake First Nation, and a media partnership business, suggesting experience across a range of small commercial sectors rather than one niche industry. Services are grouped into three main areas: SEO and digital marketing, focused on managing and maintaining search ranking positions on Google; web design and development for business websites; and e-commerce builds using platforms such as Shopify and WooCommerce. The company also offers custom software development alongside its web work. Its stated approach draws on techniques it associates with larger technology companies, applying similar user-experience thinking to smaller business sites. Pixel Factory has also produced at least one packaged website theme, a multi-purpose e-commerce Bootstrap 5 template with customizable SVG backgrounds and accompanying documentation, indicating some productized output alongside client-commissioned work. Client testimonials reference branding elements delivered alongside websites, including business cards and rack cards, pointing to a broader small-business branding service beyond pure web development.