PMD Group

Founded in 1997 by two credit union marketing employees, PMD Group works exclusively with credit unions, from small to midsize institutions to larger organizations, based out of Arlington, United States, with a small team of one to ten people. The agency positions itself around staff experience gained inside credit unions, framing its work around the specific regulatory and membership challenges these not-for-profit organizations face, including growing membership, loans and deposits. Services span strategic planning, marketing and business development plans, campaign development, copywriting, and consulting on mergers and name changes, alongside brand and design reviews and web and SEO reviews. Web and digital offerings include mobile-friendly website development, hosting, ADA monitoring and remediation, custom landing pages, generative engine optimization, search engine optimization, search engine marketing, social media advertising, mobile advertising, remarketing/retargeting, internet radio advertising, reputation management, blog writing and management, and email marketing. The agency also produces print and physical marketing materials, including banners and signage, postcards, brochures, newsletters, prescreens, mailing services, media production and buying, and onboarding materials. Additional offerings cover promotional items and apparel, such as corporate wear, t-shirts, company stores and promotional products, along with inventory control and fulfillment support. Work is described as partnership-based, with services tailored to the strategic goals of individual credit union clients regardless of asset size.