PMG Digital

Based in Kew, this Melbourne agency has operated since 2009 and works with businesses across various industries seeking a stronger presence in organic search. Team size is small, between one and ten people, and the company positions itself as a Melbourne-based SEO provider serving clients who want to improve visibility on search engines such as Google and Bing. Work is described as covering search engine optimisation, conversion rate optimisation, Google Ads, web design, and mobile app development, with an emphasis on holistic campaign approaches rather than isolated tactics. The described SEO process includes technical elements such as helping search engines crawl and read JavaScript content, structuring internal linking, improving page load speed, and optimising mobile experience, alongside writing descriptive titles, headings and meta descriptions for web pages. Competitor analysis is carried out using tools including Ahrefs, SEMrush and Moz, with findings used to build tailored strategies aimed at outranking competitors in search results. Additional listed services include Google Map optimisation, SEO and ASO packages, and conversion optimisation intended to bridge the gap between website visits and completed conversions. Web design work is described as using user experience (UX) principles to present a client's brand, while mobile app development is offered for businesses looking to streamline processes through custom applications. The stated goal across these services is to increase keyword rankings, organic traffic, leads and sales through a structured, research-based SEO methodology.