Powershift

Based in Lombard House on Great Charles Street Queensway in Birmingham, this small agency of up to ten people works with investment-backed B2B companies, including investors, CEOs, executives and marketing teams, that are pursuing growth toward a specific financial event or deadline. Clients range across enterprise and mid-size businesses, with a particular reference point being the UK's mid-sized market and, in some published material, the construction sector. The agency positions itself around helping companies meet revenue expectations or increase their investment value within a defined timeframe, drawing on the founders' backgrounds in growing, buying and selling companies. Services described include value proposition development, which the agency treats as a central tool for uniting a company around a common growth message, alongside search engine optimisation, marketing strategy, content marketing, social media marketing and event marketing. Work is grounded in data-led decision-making, with an emphasis on understanding the moments that influence customer decisions and shape speed of growth. The agency also offers StepIQ™, a free online tool that lets B2B companies score their growth potential, analyse current performance and track progress over time as they develop what the agency terms "step growth" capability. Engagement can take place online, by phone or face-to-face, and the agency also maintains social media channels for company updates.