Prospection

Based in Quebec City, Prospection has been active in the internet services field since 1995, which the agency presents as evidence of long-term stability in a sector where many providers are short-lived. It works with a small team of one to ten people, serving businesses that need support across the full digital spectrum, from technical development to marketing communications. The agency describes its approach as human-centred, prioritizing client support and placing explanation, demonstration and plain-language translation of technical matters at the core of its client relationships. The service offering covers digital strategy, including diagnosis and analysis of a client's digital communication needs, marketing strategy design, SEO and search optimization, online advertising campaigns and customer acquisition. Social media work includes account management, SMO optimization, audience targeting and advertising. On the technical side, Prospection handles web development, programming, security and application modernization, along with hosting. The agency is also an official Google Workspace reseller, offering deployment, configuration, integration, customization, support and training for that platform. Across these areas, the stated aim is to help clients build online visibility, develop their e-reputation, build and retain customer communities, sell products online, and monitor the performance of web pages and advertising placements.