Proyecto IN

With offices in Culiacán, Tijuana, Guadalajara and Cancún, Proyecto IN is a digital marketing agency working with businesses across Mexico that want to build an online presence and increase sales. The agency positions its approach as tailored to each client, stating that it works alongside businesses to identify objectives and then builds a strategy suited to their budget and goals, rather than applying a single template to every account. The service range covers inbound marketing, which the agency describes as attracting clients through content considered relevant and valuable rather than relying solely on traditional outbound tactics. SEO work focuses on improving organic rankings on Google and other search engines, based on the reasoning that most users stay on the first page of results. Alongside this, the agency runs SEM/PPC campaigns, including paid search ads and placements on high-traffic third-party sites, segmented by keywords or geographic region, noting that results are immediate but drop off once spending stops. Social media services include ongoing management of client accounts, competitor analysis to inform content, and paid campaigns across platforms such as Facebook, Twitter, TikTok and LinkedIn to promote products, services, new locations or announcements. The agency also offers web design, emphasizing fast-loading, informative sites, plus branding, graphic design, direct marketing and broader marketing strategy consulting.