ROASlift

ROASlift is a small digital marketing agency based in Karachi, Pakistan, run by a compact team of under ten people and led by founder and CEO Mubarak Ali. It works with businesses of varying sizes across Pakistan, including those in the local e-commerce sector, and positions itself as a strategic growth partner rather than a one-off service provider, aiming for long-term client relationships. The agency's service list covers search engine optimization aimed at improving visibility on Google for local and global audiences, web development and e-commerce development including work on platforms such as Shopify and WooCommerce, and social media marketing targeting users on Facebook, Instagram and TikTok. It also offers graphic design and branding work such as logos and banners, content marketing spanning blogs and video, and email and video marketing. Its stated process follows three stages: a discovery and strategy phase involving consultation to map goals and audience; an execution and optimization phase where campaigns are built and monitored; and an ongoing support phase focused on performance tracking and continued adjustments. The agency describes itself as having been featured in Pakistani publications including Dawn, The News, The Express Tribune and The Nation in connection with its design, SEO, social media and content work.