Rodanet

Based in Barcelona, Rodanet works with companies that assess digital marketing performance in terms of revenue rather than vanity metrics. The agency positions itself against generalist approaches, choosing the channel expected to deliver the highest return for a given business and applying specialised execution to it. Its portfolio of described cases spans an e-commerce pharmacy, a retail business, a service company and a B2B logistics firm, indicating work across sectors that require SEO, paid media and combined strategies rather than a single fixed client type. The service range covers SEO (including ecommerce SEO, international SEO and SEO for AI/GEO), Google Ads and SEM, Social Ads, digital strategy, marketing strategy, ecommerce marketing and web design. The stated working method begins with a diagnosis of the client's market, website and existing campaigns to identify what is limiting growth and which actions would have the most immediate impact. From there, Rodanet builds a concrete plan with defined priorities and success metrics agreed before work starts, rather than producing lengthy unused reports. Execution is followed by measurement and continuous adjustment, with clients given access to a real-time Looker Studio dashboard to track what their investment is generating. The agency describes its team as senior and stable, with consultants who remain on client accounts over time rather than rotating staff, and it operates without long-term contracts.