Rooted Marketing

Based in De Pere, Wisconsin, Rooted Marketing works with businesses seeking an outsourced alternative to building an in-house marketing team. The agency is structured as a small, dedicated group with named roles covering founder-level strategy, graphic design, web development, and search engine optimization, and it positions its model around lower, more predictable costs compared to hiring internal staff. Its process begins with identifying a client's pain points and goals before drafting a strategic plan tailored to those objectives. Services span website design built for both desktop and mobile use, graphic design covering print and digital materials, and content marketing efforts that combine SEO, social media, and email marketing to move visitors toward becoming leads. The agency also lists marketing strategy and management and website maintenance among its offerings, indicating ongoing support beyond initial project delivery. Website design work is described as being shaped around a client's specific business and brand rather than generic templates. Content marketing is framed as a coordinated mix of channels—SEO, content, social, and email—aimed at aligning traffic generation with lead conversion and sales goals. The team is described as having a combined background of long-standing marketing experience across its members, and the agency offers a downloadable guide on converting websites into lead-generating tools as part of its client resources.