Rygr

Based in Carbondale, Colorado, Rygr is a small agency with a team of between 1 and 10 people, working across affiliate marketing, creative, media and search disciplines. Its client roster includes outdoor and lifestyle brands such as Arc'teryx, Orvis, Breck Distillery and Lectric eBikes, suggesting a focus on consumer brands in the outdoor recreation, apparel and lifestyle space, though it is not restricted to a single sector. The agency's service list spans affiliate marketing with a content-first, omnichannel approach aimed at e-commerce performance and editorial attention; creative work that combines competitive analysis, customer insights and audience-centered strategy into campaigns, brand identities and social-first content; and data and analytics built on customized visualization drawing from paid media, social, SEO, web analytics and e-commerce data. Other listed capabilities include influencer partnerships, organic social community management, full-service paid media planning and buying across channels from out-of-home to targeted performance media, and public relations covering both traditional earned media and emerging influence channels. Its search offering combines technical SEO and owned content tactics with answer engine optimization, aiming for visibility across Google as well as AI tools such as ChatGPT and Gemini. Past project work cited includes influencer and paid media campaigns for Arc'teryx, affiliate and PR work for Orvis, and influencer-driven campaigns for Breck Distillery and Lectric eBikes.