Saint Paul Agency

Based in Saint Paul, Minnesota, this agency was founded in July 2015 and works with privately held and family-owned businesses, including auto dealership groups, entertainment venues, nonprofits, gas stations and garden centers. It operates without retainer fees, billing instead for media placement, and describes managing over $50M USD in media annually across more than 50 active monthly clients. The agency holds Google Premier Partner status, Meta Marketing Partner certification, and Microsoft Advertising certification, and is a YouTube TV partner including NFL Sunday Ticket inventory. Services span strategy, creative, media buying and analytics, delivered through a combination of search engine optimization, traditional advertising, social media advertising, out-of-home design, print design and web design. A notable component is FLOYD, a proprietary demand-side platform used to place programmatic display, video and audio ads across connected TVs, mobile, tablets and gaming consoles, with stated CPMs 30-50% below industry averages for prime-time, non-skippable placements. The agency also runs connected TV and YouTube TV campaigns, including non-skippable 15- and 30-second ads within live programming on platforms such as Hulu, ESPN, Fox News and Hallmark, citing CPMs as low as $1.50. Additional stated capabilities include lead generation, sales data analysis and creative production, positioned as an integrated offering under one team rather than separated agency functions.