Shero Commerce

Based in Poughkeepsie, New York, Shero Commerce is a Shopify Plus partner working with complex eCommerce brands, including companies in categories such as canned wine, golf equipment, sports gear, and national cinema chains with loyalty programs. Founded in 2010 and operating with a small team, the agency positions itself around handling intricate commerce builds rather than standard storefronts, serving clients who need B2B and B2B/DTC hybrid setups alongside traditional direct-to-consumer stores. The agency's service range spans Shopify Plus development, store migrations, custom development and app builds, and developer staffing, alongside a dedicated integration practice covering ERP, OMS/WMS, CRM, PIM, iPaaS and middleware, custom API development, and marketplace connections, often preceded by an integration assessment. On the growth side, Shero Commerce offers digital strategy, Shopify-specific SEO, paid media, email and SMS marketing, conversion rate optimization, UX and creative design, analytics and reporting, marketing automation, and work related to AI and answer engine optimization (AEO). The agency also publishes recurring content such as a "Commerce Jam" series and technical guides on topics like Shopify ERP integration, conversion friction points, and SEO checklists aimed at merchants competing against larger retailers, reflecting a focus on both the technical infrastructure and the marketing performance side of Shopify Plus stores.