Snowball Consulting OÜ

Operating from Tallinn under the name 86'd, Snowball Consulting OÜ works with restaurants that sell through delivery platforms such as Wolt and Bolt, primarily across the Baltics and Finland. Founded in 2024 by Kristo Siraki and Taavi Loog, the small team draws on prior experience working on the platform side of delivery businesses, which shapes its focus on turning delivery sales into actual profit rather than just revenue volume. Clients cited on the site include restaurant brands such as Gotsu, Brööder Kebab, Reval Cafe and Kolm Tilli. The agency's core offering is a five-step framework covering profit audit and competitive positioning, pricing and menu margin work, loyalty program design and repeat-customer strategy, visibility and acquisition campaigns on delivery platforms and via websites, and automation of restaurant operations through POS/CRM integrations and data consolidation. A further service area addresses new sales channels, including virtual kitchen concepts and market expansion planning. Engagements typically begin with a P&L and input-cost analysis, channel ROI review and menu margin assessment, followed by an action plan covering pricing, campaign focus and platform visibility, then automation of workflows and reporting. Stated outcomes include incremental revenue of 10–30%, average order value increases of 15–40%, and margin improvements of 5–10 percentage points, generally within a 6–12 week timeframe.