Social Connection

Based in Southbank with offices serving Melbourne and Sydney, Social Connection is a small team working with businesses looking to grow revenue through social media and digital marketing rather than traditional brand-awareness campaigns. The agency positions itself around measurable outcomes, working without locked-in contracts and limiting new client intake to maintain attention to existing accounts. Client work referenced includes ecommerce, retail and lead-generation businesses, such as an engagement with appliance brand Electrolux focused on brand awareness and lead growth. Services cover search engine optimisation, social media advertising, Instagram marketing, LinkedIn marketing, influencer marketing, ecommerce marketing, video production and conversion optimisation, alongside one-off service packages for businesses wanting a single project rather than an ongoing retainer. The stated approach begins with understanding a client's business goals before building campaigns around current market and platform trends, with reported campaign results described in terms of return on marketing spend. Named case studies include lifting a client's monthly sales from $40k to over $155k within three months, doubling revenue by improving conversion rate from 0.6% to 1.4% within two weeks, and generating over 100 leads in 30 days for another client. Prospective clients are offered a free marketing audit as an entry point, with enquiries directed through a service-specific contact form covering areas such as Facebook advertising, lead generation and video production.