STAT Search Analytics.

Based on Robson Street in Vancouver, British Columbia, STAT Search Analytics builds a search-analytics platform aimed at agencies and large brands managing SEO at scale — organisations juggling multiple sites, several product lines, millions of pages, or large volumes of keywords and prompts. The company operates as part of Moz Holdings Canada, Inc., a Ziff Davis company, and pairs its software with a client success coach model, giving customers direct contact for support rather than a purely self-serve tool. The platform's core offering centers on daily tracking and analytics of search performance, alongside SERP feature tracking and AI Overview tracking for monitoring how pages appear in evolving search results. It also includes AI brand visibility tracking, which generates prompts and measures brand performance against competitors within AI-driven search environments — addressing what the company frames as brand visibility in large-language-model-based search. Additional capabilities include share of voice reporting, keyword suggestions, and custom segmentation for organizing large keyword sets by site, product line, or other groupings. Reporting and integrations are built in to connect this data into clients' existing workflows. Together these features are positioned to help clients surface new keyword and content opportunities, track brand presence across both traditional SERPs and AI-generated results, and demonstrate the impact of SEO and generative-engine-optimization (GEO) work over time.