Straightfire Web Design & Digital Marketing

Straightfire Web Design & Digital Marketing is a small team based in San Diego, California, working with local businesses that need custom websites and ongoing digital marketing support. The agency positions itself around building WordPress websites intended to generate leads and revenue, working across industries with clients such as A.M. Ortega Construction, a construction company for which it produced a website redesign involving branding, content writing, video, drone footage and video editing. With a team of 1-10, it operates as a hands-on shop covering design, development, and marketing under one roof. The agency's process moves through four stages: Learn (brand discovery and digital strategy based on a client's industry, audience and goals), Strategize (sitemaps and functionality planning covering site structure, navigation and key features), Create (WordPress design, development and SEO with mobile-responsive, fast-loading builds), and Grow (consulting, tech support and optimization). Websites are built with conversion rate optimization in mind, incorporating calls to action, chatbots and forms. Declared services include SEO and AI Optimization (AIO), pay-per-click and social media advertising, email campaigns, branding and logo design, print design, landing page design, UI/UX design, content strategy and writing, and website maintenance and security. Work also extends to rebranding existing websites and strategic messaging as part of broader brand strategy engagements.