Sunrise

Based in Hillerødgade, Copenhagen, Sunrise describes itself as "The Commercial Transition Agency," working with companies undergoing brand, marketing or sales transitions. Its client base spans B2B organisations and fast-moving consumer brands, with named work including Chr. Olesen, Scaleup Finance and NORTH, and a particular concentration of projects in real estate, tech, consulting, manufacturing and logistics. The agency operates with a small team and has, since founding in 2017, built a specialisation around HubSpot, now ranked among the higher-tier partners of the platform in Denmark and structured into a dedicated subbrand, RiseB2B, for that side of the business. The agency organises its work into three areas: brand transition, marketing transition and sales transition. Brand transition covers customer insights and segmentation, commercial and brand strategy, and concept development and communication. Marketing transition involves content strategy and frameworks, campaign planning and activation, and always-on marketing programmes. Sales transition combines sales excellence with HubSpot expertise to build customised, data-driven CRM solutions intended to streamline sales processes and support revenue growth. Internally, staff roles are grouped under management, creative, CRM, digital, insights, project management and social disciplines, reflecting an approach that brings strategy, creative work and activation together under one team. The agency also runs a webinar series, Sunrise Live, sharing research and insight on B2B sales and marketing trends.