SurMarketing

Based in Durango, Colorado, SurMarketing works with home service contractors across the United States, including businesses in Durango and Phoenix, Arizona. Its client base spans HVAC companies, movers, roofers, landscapers, home builders, and pest control operators — industries the agency describes as facing quick customer decisions, tight service areas, seasonal demand swings, and heavy competition on Google Maps. The team is small, with one to ten members, and positions itself as focused specifically on the home services sector rather than working across broad industry types. Services center on local search engine optimization, aimed at improving visibility on Google Maps and local search results so nearby customers find and contact a business ahead of competitors. Website design and development is offered alongside this, with sites built to be SEO-friendly and structured to convert visitors into customers. A further service, called Spotlight, turns client results into case studies and success stories intended to build trust with prospective customers. The agency also offers pay-per-click services and provides a free consultation and an ROI calculator as part of its sales process. Its stated approach is to give clients a monthly plan showing which SEO actions are being taken and why, focusing on tactics it considers effective for home service businesses while avoiding steps it views as unproductive for this industry.