Target Marketing Solutions

Based in Howell, Michigan, Target Marketing Solutions has been operating since 1995, providing internet marketing services throughout the state and serving clients across the Detroit, Lansing, Ann Arbor and Troy areas. The agency works with a small team on projects for specialized industries including industrial and manufacturing companies, medical, pharmaceutical and healthcare organizations, law firms, science and technology firms, food services businesses, and both b-to-b and b-to-c companies, including ecommerce operations. Its portfolio includes work for companies such as Clean Air Technology, Green Oak Tool & Services, Industrial Fluid Systems, PATCO Air Tools, and BMI Injection Molding & Assembly. The agency's approach centers on researching client prospect search patterns and applying those findings across website structure, content, pay-per-click campaigns, social media and video. Services include website design built around SEO and conversion tracking, Google Ads (PPC) management, search engine optimization, HD video production intended to drive site traffic, and e-commerce development using platforms such as Magento, WooCommerce and BigCommerce, with options to integrate stores with Google Shopping. Calls-to-action are described as a consistent element across campaigns. The company also offers a free website and marketing assessment to prospective clients, reviewing existing sites and marketing plans and suggesting adjustments aimed at increasing visibility and revenue.