TBG (The Berndt Group)

Based in Baltimore, Maryland, The Berndt Group built its reputation around digital work for the healthcare sector, and was recognized as a Sitecore partner before becoming part of Valtech in 2022. With a team in the 11-50 range, the agency worked primarily with organizations in the health industry, including pharmaceutical, mental health and pension-related clients, focusing on digital strategies intended to support more sustainable business models within healthcare specifically. Its work centered on helping healthcare organizations adapt to shifting patient expectations and industry demands through digital means, rather than serving a broad cross-industry client base. The agency's declared service lines covered search engine optimization, web development, web design, digital strategy and IT managed services, applied largely to healthcare clients seeking to modernize their digital presence. A core part of its approach involved building enhanced digital experiences on the Sitecore platform, and integrating a patient's physical and digital touchpoints into a single healthcare journey. This meant combining technical implementation (web development and design) with strategic planning aimed at making care more personalized and patient-centric, alongside ongoing IT managed services to support these platforms after launch. The healthcare focus distinguished its offering from generalist digital agencies, with cases spanning pharmaceutical companies, pension providers and mental health service organizations, reflecting an emphasis on sector-specific digital transformation rather than broad-market marketing services.