The Business Rover

Based in Yerevan, Armenia, The Business Rover is a small team (1-10 people) founded in 2022 that positions itself as an SEO and AEO (answer engine optimization) agency, working with clients across sectors including SaaS and technology, healthcare, real estate, finance and fintech, construction, cybersecurity, and telecom. It also serves local and trade businesses such as dentists, doctors, electricians, plumbers, roofers, and restaurants, as well as B2B and professional services like accountants, family law firms, and financial advisors. The agency describes acting as an extension of a client's internal team, integrating into existing workflows rather than operating as a purely external vendor. Services described include core SEO consulting, technical SEO audits, content writing, link building, and brand mention building, alongside AI SEO optimization aimed at visibility within tools like ChatGPT, Perplexity, and Google AI Overviews. It also offers white-label SEO and white-label link building for agencies, international and enterprise SEO, and a free scan tool that checks a website's ranking in Google and its presence in AI search results. Its stated process runs through four stages: project onboarding to align on goals and market position, implementation of SEO and content campaigns, ongoing tracking of search visibility and traffic quality against benchmarks, and scaling of strategies that show results as new opportunities emerge in search and LLM environments.